Beauty Lifestyle

HOW TO BRING OUT YOUR NATURAL BEAUTY AT 50, 60, 70 AND BEYOND

Written by Susan
  • 1. Use Cream-based Cosmetics on your face (not powder-based).Powder adds texture to skin that already has developed texture.
  • 2. Find a tone of lipstick that matches your inner lip or gums.
  • 3. Don’t recreate the brows you had in your 20s.Women older than 50 tend to lose definition in their eyebrows. Just go with that.
  • 4. Do not wear any eye shadow at all.Especially no contour in the crease because it gives the appearance of deepening the crease. A little bit of mascara is OK.
  • 5. Tinted Moisturizers don’t work.If you’re going to use a foundation to even out skin tone, find one that gives coverage but doesn’t add texture. Be willing to spend money on a foundation and take your time to experiment and find the exact right shade. Matching your skin tone exactly is critical.

Is there a woman who hasn’t dabbed a little lipstick on her cheeks for a quick touch-up?

The whole idea behind Newtips is less is more. Women shouldn’t have to be slaves to dozens of different makeup products—especially in their 50s, 60s, 70s and beyond.You should be able to simplify your makeup routine, and pare down to just a few items that allow you to look your best. That’s why our late founder, Cindy Joseph, originally created BOOM! and our line of three creamy cosmetic sticks—known as “Boomsticks”—that can easily replace everything in your makeup bag.

Jennifer Aniston is a BOOM lover!

BOOM! is the sound of a revolution in cosmetics. Whereas other cosmetic companies are constantly adding products, we are taking them away.While other skin care and makeup companies carry “anti-aging” products, BOOM! is the only company that is “PRO-AGE.” And we are not the only ones who think age is beautiful.Jennifer Aniston believes in aging gracefully and not overdoing it on the makeup. When asked by Self Magazine what is in her purse when she leaves for the day, she said, “Boomstick Color:It’s an all-in-one stain for eyes, cheeks and lips that’s so much fun.”“There is this pressure in Hollywood to be ageless,” said Aniston. “I also understand that age is kind of awesome… Don’t over-product — that’s the other thing.”

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Susan

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